Kathmandu. Continuing its association with Marriott International, CG Hospitality has launched a new hotel chain ‘Series by Marriott’. CG Hospitality has announced this partnership with Marriott International through its majority stake company Concept Hospitality. TAG_OPEN_span_28
This new hotel chain has been launched in collaboration with India’s renowned eco-friendly hotel chain The Fern. The company believes that this collaboration will further strengthen CG Hospitality’s growing presence in key markets such as Nepal, UNITED ARAB EMIRATES, Sri Lanka and Philippines.
CG Hospitality is a hospitality company operated by CG Corp Global.
According to the agreement, The Fern, Fern Residency, and Fern Habitat will now be included in Marriott’s international system. Currently, there are more than 120 hotels operating in 90 Indian cities under Concept Hospitality and 40 hotels are under expansion. No
The deal will add around 84 fern brand hotels and around 6,000 rooms to Marriott’s Portfolio in India.
Speaking on the occasion, Rahul Chaudhary, CEO, CG Hospitality, said, “This collaboration is not just a portfolio expansion, it is a reflection of our shared vision – redefining the hospitality sector. We promoted sustainable, responsive and accessible hospitality through ferns in small towns in India. Now our goal is to expand the Fern brand to 500 hotels by 2030 and take CG Hospitality to 650 hotels worldwide.” I am confident that Marriott’s international reach, trust and program will be more encouraging in our journey. ‘
Under the agreement, Marriott will invest in concept hospitality and co-brand exclusively for fern brands in India. Following the agreement, fern hotels will be able to take advantage of Marriott’s international booking system, technology, and the Bonvoy Loyalty Program with nearly 237 million members.
This collaboration reflects CG Hospitality’s long-standing trust in regionally established brands that hold global potential. CG Hospitality has been making its global journey by establishing The Farnu as one of the leading brands of eco-friendly and high-quality hospitality services.
Cg Hospitality has already announced that it will operate Philippines-based Farm at San Benito under Marriott’s ‘Autograph Collection’ brand.
CG Hospitality has also been investing in wellness, tourism and lifestyle related sectors in Nepal, including Miraya Wellness and Golf Resort in Nawalpur, Unnati Cultural Village in Chitwan, Vivanta in Kathmandu, among others.
According to the company, other projects are also under preparation in Nepal, which will play a helpful role in elevating Nepal’s tourism sector to the international level.
CG Corp Global employs more than 200 companies, more than 260 brands and more than 20,000 employees. The company has been investing in consumer goods, banking, energy, hospitality services, housing, communications, cement, and education.
Cg Hospitality currently has more than 195 hotels and resorts operating in 127 locations in 12 countries. It has collaborated with world-renowned brands such as Taj, Jetwing, Radisson, Hilton and Fairmont.
The company aims to increase this number to 650 hotels and 30,000 rooms by 2027. The major hotels operating under CG Hospitality are Taj Exotica in Maldives, Jetwing and Taj Samudra in Sri Lanka, Farm at San Benito in Philippines, Meghauli Sarai in Nepal, Taj Jumeira in Dubai and Fairmont Norfolk in Kenya.
CG Hospitality also owns Concept Hospitality, one of India’s leading hotel management companies, which operates over 120 hotels in brands such as Fern, Zinc, and Bacon and aims to expand to 500 hotels by 2027.
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